Orbital Gamefound Launch

  • Firmwar
  • May 21, 2026 – June 25, 2026

Notes

Hi Chad, thank you for your kind advice — I've been following your work for some time and really appreciate it. Based on your recommendations I redesigned the campaign into a more thoughtful structure. I split the site-wide banners into four phases: pre-launch buzz 200k impressions (May 21–25), launch window 100k (May 26–27), main campaign 350k (May 28–June 17), and final push 350k (June 19–25) — does this phasing look reasonable to you? Regarding the Home Page Hero — I can see May 26 is unavailable. We're considering either May 28 (day 2 of the live campaign) or June 25 (last day of our Gamefound campaign). Based on what you've seen work, which would you recommend? On geographic targeting — we're based in Czech Republic and since Gamefound is a Polish platform with a strong EU community, we'd like to prioritize Poland, UK, and broader Europe. We will also be shipping to the US and worldwide. Given our budget of $1,300, does it make sense to include US targeting or would you recommend keeping it focused on Europe to avoid spreading too thin? I'm submitting the banners as placeholders for now — once we align on the final phase structure I'll update the creatives to match each stage's messaging. I understand it's largely trial and error, but do you have any general patterns or observations from campaigns you've seen that tend to perform well? We'd love to know if our approach looks on the right track before we finalize, and we're happy to iterate based on early CTR results.

Site Wide Banner

Impressions 200,000
Landing URL https://gamefound.com/en/projects/firmwar/orbital
Start Date & Time May 21, 2026 09:00 am CST
End Date & Time May 25, 2026 11:59 pm CST

  • Leaderboard

  • Extra Large Leaderboard

  • Mobile Tall Banner

  • Medium Rectangle

Site Wide Banner

Impressions 100,000
Landing URL https://gamefound.com/en/projects/firmwar/orbital
Start Date & Time May 26, 2026 12:00 am CST
End Date & Time May 27, 2026 11:59 pm CST

  • Leaderboard

  • Extra Large Leaderboard

  • Mobile Tall Banner

  • Medium Rectangle

Site Wide Banner

Impressions 350,000
Landing URL https://gamefound.com/en/projects/firmwar/orbital
Start Date & Time May 28, 2026 12:00 am CST
End Date & Time June 19, 2026 11:59 pm CST

  • Leaderboard

  • Extra Large Leaderboard

  • Mobile Tall Banner

  • Medium Rectangle

Site Wide Banner

Impressions 350,000
Landing URL https://gamefound.com/en/projects/firmwar/orbital
Start Date & Time June 19, 2026 12:00 am CST
End Date & Time June 25, 2026 11:59 pm CST

  • Leaderboard

  • Extra Large Leaderboard

  • Mobile Tall Banner

  • Medium Rectangle

Home Page Hero

Launch Date June 25, 2026
Landing URL https://gamefound.com/en/projects/firmwar/orbital

  • Leaderboard

  • Extra Large Leaderboard

  • Mobile Tall Banner